Offr AI Library

How to wholesale real estate — the whole playbook

Deal math, lead sources, scripts, contracts and dispositions. Everything we teach the wholesalers who use Offr AI, written out in full and free to read.

Latest

How to Build a Buy Box That Finds Deals Instead of Noise

A buy box is the single highest-leverage document in your business. Here's how to write one that filters out 95% of properties in one line.

2026-04-15 · 6 min read

StrategyGetting started

Wholesaling vs Fix and Flip vs BRRRR: Which Should You Start With?

An honest comparison of capital required, timeline, risk, and realistic returns for the three most common investor strategies.

7 min read

SalesScripts

Seller Objections: 12 Real Responses That Keep the Conversation Alive

Word-for-word responses to the twelve objections wholesalers hear most, from 'I want retail' to 'I need to think about it.'

7 min read

NumbersDispositions

How Much Should You Charge for an Assignment Fee?

Typical assignment fee ranges by deal size, what determines how much you can charge, and how to defend your fee when a buyer pushes back.

6 min read

Wholesaling 101Virtual

Virtual Wholesaling: How to Do Deals in Markets You've Never Visited

How to pick a virtual market, build a remote team, verify condition without walking the property, and close from anywhere.

8 min read

MarketingScripts

SMS Marketing to Motivated Sellers: Templates and Compliance

Text templates that get replies from distressed sellers, plus the TCPA and state law rules you have to follow before sending the first one.

7 min read

Wholesaling 101Getting started

15 Wholesaling Mistakes That Kill Beginners' First Deals

The specific, avoidable errors that cost new wholesalers their first contract — from inflated ARVs to earnest money mistakes.

8 min read

NumbersARV

How to Pull Accurate Comps Without MLS Access

Free and paid sources for sold comparables, the filters that make them defensible, and how to present comps so buyers stop arguing about ARV.

7 min read

SalesNegotiation

How to Negotiate With Motivated Sellers Without Sounding Like a Shark

The negotiation framework that gets discounts without pressure: anchor on condition, offer options, and let silence do the work.

7 min read

Lead generationProbate

Probate Real Estate Leads: How to Find Them and How to Approach Heirs

Probate produces some of the most motivated sellers in real estate. Here's how to pull the filings, identify the decedent's property, and approach with respect.

8 min read

Lead generationVacants

Driving for Dollars: How to Spot Vacant and Distressed Houses

The visual checklist for identifying vacant and distressed properties, how to route efficiently, and what to do with a list of addresses.

6 min read

Getting startedBusiness

How Much Money Do You Need to Start Wholesaling Real Estate?

A real budget for starting a wholesaling business — the $500 version, the $2,500 version, and what you can safely skip in month one.

6 min read

LegalWholesaling 101

Is Wholesaling Real Estate Legal? State Rules Every Wholesaler Should Know

Wholesaling is legal in most states with important limits. Here's the line between assigning your own contract and brokering without a license.

8 min read

ContractsDispositions

Double Close vs Assignment: Which Exit to Use and What It Costs

When to assign, when to double close, what each costs, and how transactional funding works for a same-day back-to-back closing.

6 min read

BuyersDispositions

How to Build a Cash Buyers List That Actually Buys

Twenty real buyers beats two thousand emails. Here's how to find verified cash buyers, qualify them, and get their buy box in writing.

7 min read

ContractsLegal

The Wholesale Contract and Assignment Agreement, Explained Clause by Clause

What actually has to be in a wholesale purchase agreement and assignment — inspection periods, assignment clauses, earnest money, and the exits.

9 min read

Getting startedWholesaling 101

How to Get Your First Wholesale Deal in 30 Days (A Daily Plan)

A day-by-day 30-day plan to your first assignment fee: lead counts, call volume, and the exact activity targets that produce a contract.

8 min read

SalesScripts

Cold Calling Motivated Sellers: Scripts, Objections, and the First 15 Seconds

Word-for-word cold call scripts for wholesalers, plus how to handle the seven objections you'll hear on nearly every call.

9 min read

Skip tracingLead generation

Skip Tracing for Real Estate: How to Get Owner Phone Numbers That Actually Connect

What skip tracing is, how the data pipeline works, why hit rates vary so wildly, and how to rank phone numbers so you call the right one first.

8 min read

Lead generationPre-foreclosure

Pre-Foreclosure Leads: Where They Come From and How to Verify Them

How to source real pre-foreclosure leads from county records, tell them apart from auctions and REOs, and approach the owner without getting hung up on.

8 min read

Lead generationWholesaling 101

How to Find Motivated Sellers: 12 Lead Sources That Still Work

Motivation beats discount marketing. Here are the 12 seller lead sources that produce discounted contracts, ranked by cost and speed to first deal.

10 min read

NumbersRehab

How to Estimate Repair Costs on a Wholesale Deal (Without a Contractor)

A practical rehab estimating system: per-square-foot tiers, line-item costs for every major system, and the contingency rule that saves deals.

9 min read

NumbersOffers

MAO and the 70% Rule: How to Calculate Your Maximum Offer (and When to Break It)

The 70% rule is a starting point, not a law. Here's how to calculate MAO correctly, and the four situations where 70% costs you deals.

7 min read

NumbersARV

How to Calculate ARV (After Repair Value) Accurately — With Examples

ARV is the number every wholesale deal hinges on. Here's the exact comp-selection method appraisers use, plus the adjustments beginners skip.

9 min read

Wholesaling 101Getting started

How to Wholesale Real Estate: The Complete Beginner's Guide (2026)

A step-by-step walkthrough of wholesaling real estate — from buy box to assignment fee — written for someone doing their first deal with no money.

11 min read